BORN FROM THE PITCH. BUILT FOR THE FUTURE OF TEAMWEAR
BORN FROM THE PITCH. BUILT FOR THE FUTURE OF TEAMWEAR
WHY WE STARTED AKUMA AND WHY IT STILL MATTERS
We didn’t build Akuma from a business plan. We built it from the touchlines, the changing rooms and the kitchen table.
As three brothers who grew up in sport, we were tired of kit that didn’t reflect the teams wearing it. Slow lead times. Generic designs. Service that didn’t deliver.
We knew sport deserved better, So, we created a new kind of teamwear brand. One that was fast, focused and built around the people who wear the kit.
What started with a few machines, and a lot of energy has grown into a trusted name in custom sportswear. We now support thousands of teams across the globe in more than sixty sports with kit made in Britain and built to perform.
And we’ve still got the same pride and obsession we had on day one.
Warwick, Dan and Tom
The Akuma Brothers


WHY WE STARTED AKUMA AND WHY IT STILL MATTERS
We didn’t build Akuma from a business plan. We built it from the touchlines, the changing rooms and the kitchen table.
As three brothers who grew up in sport, we were tired of kit that didn’t reflect the teams wearing it. Slow lead times. Generic designs. Service that didn’t deliver.
We knew sport deserved better, So, we created a new kind of teamwear brand. One that was fast, focused and built around the people who wear the kit.
What started with a few machines, and a lot of energy has grown into a trusted name in custom sportswear. We now support thousands of teams across the globe in more than sixty sports with kit made in Britain and built to perform.
And we’ve still got the same pride and obsession we had on day one.
Warwick, Dan and Tom
The Akuma Brothers

THE MISSION THAT DRIVES US, THE VISION WE'RE BUILDING
Every decision we make supports this mission. We exist to raise the standard across the board, on and off the field.
That means fully customisable ranges designed for performance and pride. Kit that reflects identity. Quality that holds up real sport. And a service model that moves quickly without cutting corners.
From design to delivery, we back teams who care about how they look, how they play and how they come together.
VISION
To become the go-to teamwear brand for athletes at every level, globally. Whether it is grassroots or performance, school or university, club or corporate. When teams think custom kit, they think Akuma.
MISSION
To deliver the ultimate teamwear solution – fast, precise and built to last. Our commitment is quality without compromise, speed without excuses, and service that delivers. Every garment is crafted sustainably in the UK and supported by a team that cares.
THE MISSION THAT DRIVES US, THE VISION WE'RE BUILDING
Every decision we make supports this mission. We exist to raise the standard across the board, on and off the field.
That means fully customisable ranges designed for performance and pride. Kit that reflects identity. Quality that holds up real sport. And a service model that moves quickly without cutting corners.
From design to delivery, we back teams who care about how they look, how they play and how they come together.
VISION
To become the go-to teamwear brand for athletes at every level, globally. Whether it is grassroots or performance, school or university, club or corporate. When teams think custom kit, they think Akuma.
MISSION
To deliver the ultimate teamwear solution – fast, precise and built to last. Our commitment is quality without compromise, speed without excuses, and service that delivers. Every garment is crafted sustainably in the UK and supported by a team that cares.
WE DO THINGS DIFFERENTLY AND WE DO IT FOR A REASON
Most sportswear brands outsource production and overcomplicate the process. We’ve built a better way.
Akuma controls every step in-house. From design to delivery, our team manages your order with clarity, care and speed. That is how we hit industry-leading turnaround times without compromising on quality.
WE DO THINGS DIFFERENTLY AND WE DO IT FOR A REASON
Most sportswear brands outsource production and overcomplicate the process. We’ve built a better way.
Akuma controls every step in-house. From design to delivery, our team manages your order with clarity, care and speed. That is how we hit industry-leading turnaround times without compromising on quality.
CUSTOM KIT FOR
EVERY SPORT
We create custom sports kit for every team, in every sport. Whether it’s rugby, netball, hockey, rowing or beyond, our teamwear is fully customisable, made in the UK and delivered in three weeks or less. Designed for performance. Worn with pride.






